Tag Archives: business events

“Why choose our meetings facilities?” says Gregory Preslier reflectively. “Without sounding selfish, look at the destination. Bangkok gets 37 million visitors a year, but in a way it’s the best-hidden secret in the world.”

The urbane, immaculately attired Area Director of Sales and Marketing for the InterContinental Hotels Group in Thailand is chatting over coffee in the vaulted lobby of the five-star Intercontinental Hotel, Bangkok. IMG_1505

Events organisers at the 381-room hotel have 22 meeting rooms, all on the same level, to choose from, Gregory observes. Yet the bustling urban precinct in which it sits is probably just an important consideration as venue flexibility and price.

It’s no cliché, he adds. Bangkok is a dynamic mega-city with wonderful attributes, for Gregory a mix between Casablanca and London, and it has two tiers. One involves the Thai culture which is manifest in the restaurant scene and food variety and quality. The other relates to what you can do for fun.

 

“The tourist places, shrines and cultural areas convention people can visit in Bangkok are extraordinary. There’s so much to do. The hotel is fantastic, sure, but you don’t need to stay in it all the time. You can’t be a hypocrite and deny what’s around here. Clients [we talk to] like this aspect because we’re not selling anything. We’re introducing a product but at the same time there’s so much more the destination itself can give.”

Located adjacent to a big Holiday Inn, the InterContinental Bangkok itself has one of the largest hotel banqueting, meeting and convention facilities in the city. Its main ballroom takes 800, theatre-style, and caters for many weddings – especially at weekends – of up to 1,200 guests. “You can come here for a conference, exhibition, seminar, product launch or fashion show and do everything on the same floor,” says Gregory. “They’re purpose-built facilities so we’re never improvising; I have fifteen people in my events team alone.”

Moreover it’s easy to get to. The two good airports have great connections. In addition investors from round the world – and Asia especially – are investing in Thailand and Bangkok, whose infrastructure grows all the time. “There are a lot of positives here and people like going to positive places,” says Gregory. “Wherever you are as an events planner in your industry, things are happening here. Medical, association, sport, education, welfare and so on; there’s really a mix of everything.”

Premier Suite BedroomImportantly, it also represents good value. A hotel in New York comparable to InterContinental Bangkok would cost three times as much, Gregory says, so the tagline “affordable luxury” here means what it says. “For a hundred and sixty US dollars you can get outstanding bed and breakfast at the Intercontinental Bangkok. I hear sometimes from clients that we’re expensive when they’re talking in baht, and sometimes hear ‘five thousand baht, that’s a lot of money!’ It is, to some people, don’t get me wrong, but for many typical international congress or conference organisers, I’d like to see them do an event for that price somewhere else in the world in a hotel of this calibre.”

The staff, 99 per cent of whom are Thai, are continually trained and participate, too, in a variety of charitable and team-building work on an ongoing basis that helps them connect, also, with guests. “Our people go directly to hospitals and schools to help out; it’s not just about giving, it’s about connecting, caring about something other than yourself.”

Gregory, 43, born in England and brought up in Lagos, Nigeria, speaks from considerable experience. He’s worked in London, Morocco, Dubai, France, (his father’s French and his mother English), and Monte Carlo. He was involved in the opening of Le Grand in Paris, a beautiful 500-room hotel on the Opera square, and the Atlantis, Dubai, which has 1,500 bedrooms, and One&Only Resorts.

intercon-11Few of the properties he’s worked in have matched the InterContinental Bangkok for position. With a BTS station, Chit Lom, on its doorstep, the hotel offers easy access to the city’s major business precincts along with shopping destinations and dining, in addition to the hotel’s plethora of eateries. These include Theo Mio, an Italian restaurant with open-to-view kitchen on site named after famed London chef Theo Randall, who was on hand to meet staff, clients and media when The Siteseer visited recently.

IHG has recently also opened in front of the complex a new beer house and brasserie, Beer Republic.

Offering seventy beers, twenty of them local, alongside delicious Thai and European bar food, it’s due to open mid-December as an independent, chilling-out venue, accessible from outside the hotel.

What’s the best time to organise a conference at the InterContinental? It’s pretty busy all year round, says Gregory, but some times may best be avoided, like Chinese new year and other occasions when there are lots of leisure guests. Otherwise January-February, just before Chinese new year, are good, then April to June. “Because we’re so close to China, Singapore and Hong Kong, our market and calendar of availability is not just about Thailand, it’s about the region. For example when Australia Or India have holidays it impacts Thailand as a destination.”

Meanwhile the IHG group is expanding. It has 24 hotels in Thailand including IHG brand, Holiday Inn, Holiday Inn Express and Indigo properties.

Online rates start at around US160 a night. More info at http://bangkok.intercontinental.com/

Siteseer says: I loved the airy feel of the hotel and its meetings room. Especially liked the muted-ochre colours of the guest rooms and the fantastically comfortable bed, which has a choice of sink-into-and-sleep pillows. The sounds of the busy city are well muffled by the windows.

The pool on the thirty-seventh floor is of generous size considering how far it is above street level, with a pint-size bar and good bar menu. Other minor much-appreciated attributes include plenty of drinking water in the room.

intercontinental-bangkok-hotel-02

Philippine carrier Cebu Pacific is increasing its flight frequencies between Sydney and Manila, giving PCOs plenty of low-cost options for travel to the islands and elsewhere in Asia.

“There aren’t just low fares between Sydney and Manila, but onward destinations once landing, connecting people to unique hotspots,” says Candice Iyog, Vice President for Marketing and Distribution.

Cebu Pacific_newlivery_2Cebu has been operating daily services (up from five a week) providing more flexibility for people travelling over the peak summer period.

“We anticipate that the uptake of the additional flights will be from Australians seeking low-cost escapes and from expat travellers over the Christmas-New Year period,” says Candice.

But the deals will interest MICE travellers, too, the airline believes. “PCOs represent an interesting segment and are important to us, as we want the Philippines to be considered for business events, conferences, incentives and famils.”

The island delights of the Philippines on offer at competitive prices means PCOs and event organisers can create exciting itineraries, working to budgets, she adds. “Our low fares all-year round mean more can be invested at the destination rather than on the journey, and the Philippines is a great place, with picturesque beaches, fully equipped resorts and a huge array of activities to choose from.”

Cebu Pacific’s major hub in Manila is a nine-hour direct flight from Sydney, and Australia represents one of its most important markets.

Figures from the Australian Bureau of Infrastructure, Transport and Regional Economics indicate that during first quarter of 2017, Cebu Pacific dominated the Sydney-Manila market with a 42% market share on the route, the highest among the three carriers covering it.

newlivery-cebu0443Moreover events organisers can take advantage of same-terminal connection points to great island destinations in the Western Pacific including Palawan, Boracay and Cebu. “It’s simple, easy and low cost to build an impressive event itinerary across multiple destinations in the islands.”

The increase in Manila-Sydney flights coincides with a move to increase domestic frequencies at the same time, improving accessibility for travellers outside of the Manila metropolitan area, Candice says. The network now comprises 27 international and 37 domestic destinations.

 

However, one of the most attractive aspects, the airline’s representatives observe, is undoubtedly the low-cost fares. For example to kick off the recent new arrangements, Manila-Sydney daily fares started from $280 one-way.

“There are many great reasons to fly with Cebu Pacific, but our fares help put us ahead of the competition.”

To enhance the onboard experience the airline Pacific has refreshed its inflight menu. Domestic and international passengers now get a fresh selection of pre-ordered meals under three categories: western fusion, Filipino and Asian.

The latest seat sales can be found on Cebu Pacific’s official Twitter (@CebuPacificAir) and Facebook pages. For bookings and inquiries, visit www.cebupacificair.com or call the reservation hotline at +612 9119 2956.

CEBFOOD08-0817xx (45 of 137)

The technologically brilliant new East Building at the Adelaide Convention Centre heralds further growth in the events business in South Australia – and the state’s economy, says Alec Gilbert, the centre’s Chief Executive. And it’s generating great excitement among operators and clients alike. Alex elaborates in this interview with The Siteseer.

Alec Gilbert: You’ve said publicly that the new East Building heralds a new era for the centre, and that it’s now Australia’s “most flexible”. Could you elaborate?

Siteseer: Yes we’re excited to celebrate our thirtieth year in business with the completion of this two-phase, $397-million redevelopment. A key objective of this project was to create Australia’s most flexible convention centre, and I certainly feel we’ve achieved that, via the design and a number of special installations.

The centrepiece of flexibility and innovation is, without question, our new Plenary Hall. It has seating for up to 3,500 and can be arranged to accommodate around 15 different configurations.

Its defining features include tiered and hinged seating, which can create a theatre-style auditorium, but when it’s lifted, provides a flat floor space to accommodate exhibitions or banquets.

The “operable” walls can be put in place to subdivide the space, in plenary or flat-floor configuration, or they can be retracted to open up the plenary to full capacity.

Alec Gilbert, Chief Executive, Adelaide Convention CentreAnd there’s more. Two rotating seating drums set at the back of the hall, actually revolving auditoriums, can be used as part of the plenary or can rotate 180 degrees in minutes to form two individual theatrettes, with seating for 320 guests each.

The East Building represents the first time these three technologies have been combined in one building, providing exciting and creative opportunities for event organisers. From a broader standpoint, its completion has boosted our footprint to 20,000 square metres of conference and event space. This increased capacity means we’re now not only able to host much bigger events across our three buildings, but also host a number of smaller conferences and events simultaneously.

The highly flexible design allows us to segregate each of our three buildings for exclusive use, or contain activity to specific levels. Larger groups are able to take over the complete venue, but for smaller groups, our design allows us to isolate specific areas within the buildings to provide dedicated, private zones for their guests.

SS: You’ve referred, too, to the seamless integration between buildings. Many venues claim similar characteristics. For yourselves what does it actually mean in practice?

AG: From a physical and operational standpoint, our three buildings are interlinked at each level, and the halls open up into each other, facilitating easy movement and flow. The most dramatic link between the buildings is the new Skyway (pictured below), an elevated walkway that connects our east and west buildings, providing expansive views of the adjacent riverbank.

[These attributes] have already proven to be a great drawcard for several conferences. For example the upcoming International Astronautical Congress in September 2017 will take over the complete venue, with the main plenary held in the East Building and the adjacent exhibition space in the Central and West Buildings just 20 metres away. The 2018 Australian Petroleum Production and Exploration Association conference will use every bit of flat floor space including the main plenary in which the seats will be raised, and the Land Warfare Congress will adopt a similar configuration.

SS: Anything else that really sets you apart, in your view?

AG: Without a doubt the views offered by the centre along with our location are two additional unique selling points. We’re fortunate to be based at the heart of the city’s riverbank precinct which provides guests with magnificent outdoor views. We’ve made a point of ensuring that, whatever their movement through the centre, guests remain connected to the outdoors in the most spectacular way. All of our foyers offer terrific vistas of the River Torrens, giving guests a great sense of destination.

Location is also key. One of Adelaide’s primary convention advantages is its compact layout and incredible accessibility, which really makes the delegate experience more relaxed and enjoyable. The tagline that Adelaide is “Australia’s most convenient convention city” certainly rings true. We’re just 15 minutes from the airport, have a plethora of CBD hotels on our doorstep and are just a short stroll to the city’s entertainment and cultural precincts, including vibrant cafés, restaurants and laneways.

East 9For those focused on the medical industry, another major drawcard is our positioning adjacent to Adelaide’s BioMed City, one of the largest health and life science clusters in the southern hemisphere, which places thousands of researchers and academics on our doorstep. We’ve worked hard to form a strong alliance with BioMed City to support conference organisers and add value to their programs. We’re committed to helping delegates connect with local thought leaders, industry and research bodies and academics to conduct site tours, share ideas, and gain access to key speakers. The approach is all about enriching the conference experience in the centre and the city itself.

Last but certainly not least, the compact nature of our venue means that the delegate experience here’s more personal than what you’d experience in many other convention centres.

SS: Are you mainly focusing on inbound business?

AG: Totally. International and national conferences are our core business, supplemented by local meetings and events. We have a particular focus on events linked to the South Australian government’s key economic priorities which include medical research, defence, agriculture and biotechnology.

SS: What are the key issues facing your industry in South Australia? What needs to be done to improve things further?

AG: Adelaide is one of Australia’s best-kept secrets, and it’s not just a cliché. Once people visit, they love it and are eager to return. I think one of our greatest challenges, particularly when it comes to domestic business, is that the “critical mass” [of business] is based on the east coast, which obviously often favours east coast destinations. While this certainly poses a challenge it motivates us to work all that much harder to ensure a memorable experience and return business.

SS: Do Australian venues, generally, represent value for money? What have we got that makes us special, and what else should we be doing to stay a step ahead?

AG: Australia is not known as a cheap destination. However Australian venues are very advanced in the facilities and service they offer, whether it’s related to technology or food and beverage. The very competitive industry in which we operate has driven us to become innovative and raise the bar in how we deliver the delegate experience.

EastBuilding004_high-resIn Australia, Adelaide is a great value proposition; due to our scale, we can easily facilitate “walking conferences” with little need for transportation. Adelaide also presents a great range of touring and incentive experiences. South Australia’s world-famous wine regions, Kangaroo Island and the Flinders Ranges are all just a short distance from the CBD.

As for the second part of your question, governments internationally, particularly in Asia, are increasingly recognising the value of business events to their economies and are lending their support to help win business. For us to remain competitive it’s imperative that our federal and state governments recognise the importance of business events through their destination marketing, incentivisation and ongoing investment in facilities.

SS: Could you share some details with us about interesting events you’ve signed up, as well as any recent ones, with a few details, you’re particularly proud of?

AG: As mentioned the first major conference set for our fully expanded centre will be the 68th International Astronautical Congress (IAC) in September. It’ll be the largest event ever held in Adelaide in terms of international delegates. It’s the world’s largest annual gathering of space professionals, and more than 3,500 delegates, including astronauts, heads of space agencies, engineers, scientists, innovators, legal and policy specialists, interested parliamentarians and students expected to attend.

Actually IAC is a fitting event for the expanded centre because the venue and the city are very much focused on innovation and future possibilities. We’re working closely with the organisers to ensure it’s memorable. A major attraction is confirmation that tech giant Elon Musk will be a presenter, providing an update on his company SpaceX’s plans to develop technology that would help colonise Mars.

Looking ahead, we’re also excited to welcome the Australian Tourism Exchange (ATE) back to Adelaide for the third time in April 2018, presenting a fantastic opportunity to market South Australia as a destination. We also have a number of other big industry events on the horizon. On the back of hosting the PCO Conference and Association Forum when we launched our West Building in 2015, we’re excited to welcome MEA and AuSAE to Adelaide in early 2018.

SS: What key lessons have you learned along the way in your own career that could be useful for PCOs reading this?

Adelaide RiverbankAG: We consider ourselves to be your partner in creating winning events; we don’t just see ourselves as a piece of real estate, and PCOs shouldn’t either! Rather we’re committed to working together with clients to maximise return on investment for all parties, not just financially, but also in the experience offered.

SS: How and why are you enjoying the job?

AG: I’m enjoying it on a number of fronts. On an international level the business events community is reasonably compact, allowing you to develop long, lasting relationships around the world.

And international events are booked well in advance, so you’re liaising with clients over a long period of time, forming strong partnerships that see you take a personal interest in their success. When these big events come to the centre and take over every conceivable space, like the upcoming astronautical congress, there’s an enormous air of excitement and buzz, which affects everyone involved and makes it all worthwhile.

It would be remiss of me not to mention my team, many of whom have been with the company for a long time and are committed to delivering winning events. At the end of the day it really is the people who make a business and make it all worthwhile! 

www.adelaidecc.com.au

ALEC INSIGHTS

A veteran of the industry, Alec has been Chief Executive of the Adelaide Convention Centre since April 2006, during which time he has developed a widely acknowledged reputation for being an innovator and strong proponent of the value of business events.

A graduate of the University of Natal in Durban, South Africa, he was previously CEO of the Durban International Convention Centre. He also attended King’s School in Bruton, Somerset, England.

 

Shortly after taking off from Sydney on Philippine Airlines flight PR 214, I dropped my mobile phone down the side of the business-class seat. Nothing, absolutely nothing, the cabin crew or I did could get it out. It was lost in the works, down there somewhere.

This was worrying. Like everyone else in the digital age, I need my phone. The purser and his sympathetic team said they’d call a mechanic to help extricate it when we arrived in Manila around noon. But obviously no one could say exactly how long this recovery process would take. And while I waited on the plane after everyone else had got off, my bag would end up on the carousel in Manila Airport’s Terminal 2, alone. Then what? Would someone pinch it?

Ian Robinson_ppAs it turned out I needn’t have worried. After an eight-and-a-half-hour journey, during which I napped under a blanket on a flat bed, watched movies and was served outstanding food and drinks with pristine white linen and silver cutlery, the door opened.

Within minutes, while other passengers were still disembarking, a technician had arrived, dismantled the seat and presented me with my phone. I offered him a gratuity. “No sir,” he said, “it’s my job, and welcome to the Philippines.”

For me this was one of many reminders why group and MICE people travelling from Sydney to the Philippines should consider the national carrier (PAL). It should be considered by anyone seeking good deals for air travel to Asia from Australasia – and not just to Manila. From the capital the airline flies onwards to some 30 domestic and 40 international destinations, at competitive full-service prices.

 

Full service to Asia

Indeed flight frequency and direct full-service flights from five Australian gateways – Sydney, Melbourne, Brisbane, Darwin and Cairns – ensure the airline is the best option for travel between Australia and the Philippines, says Ian Robinson (pictured above), the airline’s ebullient Regional Manager Australia and New Zealand.

This is particularly true for Australasian corporate and group clients seeking a good value-for-money experience, says Ian. “The year-round PAL fares are consistently much lower than those of our competitors on these routes,” Ian says. “In fact our current promotional fare for two passengers travelling together is quite easily the best business class fare to Manila in the market.”

Business class passengers get priority boarding, lounge access (the Singapore Airline lounge in Sydney), an exclusive menu and wine service on board, flat beds and a 40-kilo checked baggage allowance.

3. BUSINESS CLASS A330The experience is set to become even better. Newly refurbished A330-300 aircraft will introduce a level of service and product that PAL has never offered before in the Australian market, says Ian. These planes are already flying from Melbourne and will be in service on the other Australia-Manila routes by September 2017.

A special feature of these “tri-class” Airbuses, which have a new premium economy option, is high-tech Vantage XL seats (pictured left) made in Ireland by aircraft seat specialist Thompson Aero Seating.

What do you get with these? More comfort. Each seat has an adjustable air cushion system and full-flat bed mode, with lots of “living space” to eat, relax or work in enhanced privacy. Each also has direct aisle access, a massage function, adjustable mood lighting and other gadgetry.

Easy upgrades

It’s worth noting that PAL offers some of the most easily “upgradeable” options for group and leisure travellers. There are two options to upgrade from economy to premium economy or business class from Sydney and Melbourne to Manila at present, Ian observes.

You can buy a business class upgrade on departure at the airport, with some exclusions and conditions, depending on seat availability on the day. The deal comes with lounge access and the 40-kilo baggage allowance. (Overall, it’ll still be a cheaper business class fare than those of other carriers.)

But another choice allows you to bid for upgrades to business online. The airline launched the program recently in partnership with technology service provider Plusgrade. It invites eligible passengers via email to submit upgrade bids up to 36 hours before the flight. (Or you can visit the “myPAL Upgrade” web page to check if you can bid for a better seat.)

A pre-determined minimum and maximum price is defined by destination. You then, with the click of your mouse, simply choose within the defined range how much you’re willing to untrouser for the upgrade.

IMG_1135If your bid’s a winner – and much evidence suggests that chances are usually good – you’re notified via email at least 24 hours before departure. In these instances it could cost you as little as around AUD 1,000 to travel business class for each leg of the Australasia-Manila journey.

At present the upgrade bidding program applies to international flights including Auckland, Bali, Bangkok, Beijing, Brisbane, Cairns, Canton, Darwin, Fukuoka, Guam, Haneda, Hong Kong, Honolulu, Jakarta, London, Los Angeles, Macau, Melbourne, Nagoya, Narita, New York, Osaka (Kansai), Port Moresby, Saigon, San Francisco, Shanghai, Singapore, Sydney, Taipei, Toronto, Vancouver, Quanzhou (Jinjiang).

The program will later be expanded to cover domestic routes and Middle East destinations.

PAL celebrates 76 years of service in 2017 and has been flying to Australia since 1965. It recently set itself a target to become a five-star airline by 2021, and the introduction of the refurbished A330s (and more new planes on a variety of routes) is a step towards this goal, Ian says.

“For those who haven’t visited the Philippines for some time it’s worthwhile to reacquaint themselves with what the islands have to offer the MICE market,” he adds. “Manila’s one of Asia’s most vibrant and colourful cities with expansive MICE facilities and excellent pre-and post options in the idyllic archipelago.”

He recommends customers talk to their specialist MICE agent or PCO when sourcing fares or beyond on PAL. A groups desk and agents support team located in Sydney can assist agents with fares and other related services. Ph 1300 887 822 or email agent@philippineairlines.com.au.

Siteseer says:

I recently flew Sydney-Manila return, in business class. Here are some of my impressions:

The flight PR 214 departure time of 6am on a weekday morning meant getting up seriously early, but I vastly prefer this than having to wait an hour or more in the frustrating runway queues that occur at later times on Sydney’s ridiculously clogged airport.

This flight was on time. Not only that, it got in to Manila around midday, leaving time for work in the afternoon and less exposure to the city’s infamous rush-hour traffic.

Before boarding I had an excellent light breakfast – good coffee, fruit, smoked salmon – at the lounge in Sydney.

It sounds like a cliché, yes, but the Filipino crew were wonderfully obliging and considerate in their on-board service. There was (more) breakfast shortly after take-off: smoked ham, salami, cobram and goat’s cheese served with celery, grapes and fresh breads, followed by heartier options including chicken adobo, pork in ginger-onion sauce and veal chippolata and beef patty. Even at that time of the day there was champagne and plenty of other booze for those who wanted it.

IMG_1113 newSoon the lights were dimmed and I napped comfortably for a couple of hours while my kindle charged via the in-seat power port. (And, as mentioned, while my phone languished somewhere below in the electronic workings of the seat.)

Later, before more food was served, I accessed the “myPAL” entertainment system, which on this flight involved the use of an airline iPad, to watch a movie, of which there was a reasonable choice. Like many carriers these days, PAL has no individual entertainment screens – “embedded systems” – on many of its planes, an arrangement that cuts the aircraft’s weight. (The airline is apparently reviewing in-flight entertainment options.) For me, not having an embedded screen was no bother; I prefer reading anyway.

Coming home to Sydney from Manila, the experience was equally good. The flight was almost on time, I had plenty to eat and drink in the Mabuhay Lounge at Manila airport, the fare, drinks choice and service aboard were splendid, and it was another day flight.

Flight PR 213 left Manila at 11.15am and got to Sydney shortly after nine that evening, when the baggage hall ws almost deserted. For someone who dislikes overnight flights from Asia to Australasia, this was yet another bonus for travelling on the islands’ efficient, value-for-money carrier.

agent@philippineairlines.com.au A330-w-Clouds-2

 

Hotelier Marlon Hirsh, General Manager of the Crown Towers and Nobu Hotels in Manila’s City of Dreams gaming, events and leisure complex, has a long pedigree in Asian luxury properties. Having been in his current role since the resort’s opening almost three years ago, he predicts a stellar future for the booming Bay district – which is helping transform the way potential visitors view the city, he says. In an interview with The Siteseer, dapper, quietly-spoken Marlon shared insights into his events and leisure businesses and outlined his vision.

Siteseer: There’ve been press reports in Bloomberg and elsewhere recently that Melco Resorts Philippines [owner of the City of Dreams complex] is the world’s most successful casino stock, mainly as a result of expanding business from China. How important is the Chinese gaming market for you?

Marlon Hirsh: Well obviously extremely important. The market continues to grow as the Chinese gain more discretionary income and are starting to travel, not just to southeast Asia, but to Europe and America, really expanding their horizons. It’s vital that we capitalise on it.

If you look at issues like visa processing, proximity and travel costs, the Philippines is a great destination and source of business. The country has a tremendous amount to offer, and not just to the Chinese.

IMG_9527SS: All those beautiful islands within easy flying distance?

MH: Absolutely. If you look at [the Philippine islands of] Cebu, Palawan and Boracay for example, they’re within easy reach of not just China but Korea as well. The Koreans are a strong part of our business mix, as are the Filipino and Japanese – and even the Americans are starting to come. So the City of Dreams continues to grow.

SS: It must be pleasing for you, seeing as the business took a while to build momentum after opening.

MH:  It did take a while unfortunately. But by the time we got our international marketing together, by the tail end of 2015, we started to see things really picking up. We’ll continue to target certain markets, especially the corporate and MICE businesses. Right now we have a pretty good mix; we’re happy with our direction; it’s full-steam ahead.

SS: And the MICE business? How’s that performing for you?

MH: It’s growing. When we opened, somebody asked me to predict what the MICE market would represent at the City of Dreams. Off the cuff I pulled out a figure, said it would probably be around 30%, and that’s where we’re at.

Look, this is a great facility. It’s understated in the sense that we not only have great entertainment, but great ballroom facilities, and the AV and technology to go with them along with a choice of three hotels [with a Hyatt on site in addition to Crown Towers and Nobu] and twenty-plus restaurants to choose from.

any people may underestimate the City of Dreams. It’s much more than just a casino. It’s an integrated resort with world-class entertainment. There are plenty of other single-standing hotels that can offer several hundred rooms around town. Well here we have nearly a thousand rooms between three international-branded hotel properties, and they’re all luxury five-star. Not everyone may realise that.

IMG_9520We have the F&B, the entertainment and DreamPlay [pictured left and below, a family play space with attractions also suited to teambuilding activities] which is a first in the world. Couple that with the service we provide. In my opinion, and of course I’m biased, it’s a no-brainer. Why not come here?

SS: I guess the triangle of good hotels in one location near the airport is a strong selling point?

MH: Yes, especially now that there’s a new, short expressway from the airport that was fully opened in December. We’ve seen an increase in our gaming business coming into the property as a result. It takes ten minutes to get from the terminals to our hotels, and about 20 to 30 minutes to [the key business centres of] Makati and Bonifacio Global City. Manila traffic hasn’t always enjoyed the greatest of reputations. The freeway has removed much of the anxiety about city traffic that [events planners] may have had when contemplating a trip to Manila.

SS: Who mostly makes up your MICE business?

MH: Lots of pharmaceutical companies, sales teams, doctors. As of now much of this business is regional, and we get some [events] visitors from Australia and Singapore.

I believe that will continue to build. People will realise that with 575 guest rooms between the Nobu and the Crown alone, the number of twin double [queen-sized] beds is significantly higher here than what you’d find in other hotels. So from a MICE perspective it’s very advantageous for planners. We can accommodate larger groups and are able to provide, say, 200 rooms for 400 people twin-sharing. That helps overcome a challenge many hotels face. All we have to do is shift our business around internally to be able to accommodate events guests. It’s almost unheard of.

IMG_9521SS: In the general scheme of things is the City of Dreams a value-for-money destination?

MH: One hundred per cent yes. The perceived value for money is overwhelming – [ranging from] the way the sales team engages with clients, accommodating their last-minute requests, to the ease of use and ease of doing business. It’s a winner. Value lies also in the product and facilities and the great team of staff who work in these hotels. Their knowledge of the product, and food and beverage, and their ability to deliver services in the way we’d like our guests to experience them, are outstanding.

We’re in the Bay area of Manila, which is a rapidly developing commercial enclave. So if you want shopping we’re very close to the Mall of Asia, one of the largest in southeast Asia. If you want cultural perspectives, you’ve got Intramuros [the oldest part of the city that dates back to Spanish colonisation].

And if you want to play golf there’s a course at Intramuros as well. Makati is 20 to 30 minutes away. There’s something for everybody.

In addition, in a couple of years from now there’ll be another new, huge mall of 3.8 million square feet right across from the City of Dreams, accessible from us via a pedestrian bridge. It’ll have five storeys of retail space and more restaurants. The foot traffic will be unbelievable.

SS: You’ve talked in past interviews about the passion and engagement of the staff at the City of Dreams. How do they compare with those in the other hotels you’ve worked in?

MH: That belief still holds water. We’re fortunate enough to work in hotels that give new employees ample training, emphasising quality and standards. They have a wonderful attitude. There’s a particular pride and passion among staff to deliver five-star luxury experience.

I’ve discovered there’s something in the theory that hospitality is innate in the Filipino culture. I’ve been an expat for sixteen years, and in southeast Asia for fourteen of them: Thailand, Indonesia, Singapore. Filipinos’ English, widely spoken in local communities, is a huge plus for many international visitors.

It was interesting for me a couple of years back when we opened and had our mass recruitment drive. I had an opportunity to engage with the staff and interview every person who works for me. It was a phenomenal experience, bringing the corporate vision to life. The staff continues to perform and execute to this very day.

SS: Did you work for hotels in the States before coming to Asia?

MH: Yes, I started my career over twenty years ago with Ritz Carlton, Four Seasons and then Shangri-la. I’ve worked also in the Middle East and Europe.

MNLHY_ExteriorI’m proud of my luxury hotel experience which covers the gamut of line staff positions – security, night manager, housekeeping, guest services. We’re all professionals. A house keeper is not a maid; he or she is someone who provides a professional service.

It’s been a wonderful joy ride for me and my family and I’m fortunate to do what I enjoy and get paid to do it. My father taught me a long time ago that going to work should be like going on vacation. he luxury hotel business is like that. There are never two days exactly alike.

Whether you’re talking to kings and queens, high-end personalities, A-list celebrities and so forth or talking to staff who are new in the city, you find everybody has something useful to impart and contribute. You can’t stereotype anybody.

SS: Does [the actor] Robert de Niro still visit?

MH: He’s been here twice. He visited during the pre-opening and did a walk-through of the guest rooms, cracking jokes, being hands-on, sitting on sofas and testing them for comfort, checking the density of the pillows and that they were to specs. He came back for the launch of the Nobu.

We’re also lucky to have [Japanese chef Nobu Matsuhisa after whom the hotel is named] come to the property once or twice a year. We recently had a wonderful dinner for 300 covers here and book-signing with him. Incidentally he was just recently conferred a food and beverage lifetime achievement award by Esquire in the UK.

SS: In ten years’ time what will the City of Dreams and its hotels be like?

MH: I’ve got one line: the future is ours. This is a fantastic, world-class facility that’s competitive in every way. The area in and around Entertainment City will continue to expand. There’ll be more malls, embassies will come in, it’ll become even more of an entertainment centre, and we’ll be helping change Manila, putting it back on the map.

For more information about the City of Dreams, Crown Towers and Nobu hotel (one of whose rooms is pictured below), go here.

And see more Siteseer stories on the City of Dreams here:

http://siteseerlive.wpengine.com/articles/city-of-dreams-now-a-tonic-for-teams/

http://siteseerlive.wpengine.com/articles/manilas-new-entertainment-epicentre/

Nobu room

It’s a small thing for some people, sure, but it suggests a well-run establishment, whose operators are mindful of the green sensibilities of many of today’s travellers.

I’m talking about the two-litre glass, recyclable bottles of drinking water that are provided in the 48 guest bedrooms of The District hotel, Boracay, one of the most beautiful of the 7,107 islands in the Philippines. As anyone who knows Asian beaches can attest, discarded plastic is a ubiquitous scourge, and in a small way The District is trying to do something about it.

The four-star hotel is set on Boracay’s famed White Beach, a stretch of gleaming talcum-power sand on the western side of the seven-kilometre-long island, in the busy central tourist area known as Station 2. This precinct’s unimaginative name belies the beauty of the beach itself – and of the hotel. It’s a delightful white-painted building whose cool interiors, symmetrical lines and elegant stone pathways and finishes are redolent of hostelries of the Greek islands and southern Spain.

The District Boracay - FacadeStandard room rates include round-trip transfers from the airport at Caticlan on an adjacent island, involving a private speedboat ride and a choice of breakfast or brunch buffet for two. The District is in fact the only resort on the island that offers guests the option of either breakfast or brunch as part of the regular rate, says Marketing and PR Manager Vina Mataganas.

It’s great value for money for events and leisure visitors alike, Vina says. “You can have your late breakfast or brunch till 1pm, and guests enjoy complimentary massage samplers at our spa or complimentary drinks at the bar. In addition to the physical treats they enjoy personalised service, which I think is really at the core of a great resort or hotel.”

Wedding ceremonies are a key component of the District’s business, as are private dinners and corporate events. The conference room can accommodate up to 80, and can be easily converted into two rooms to cater for smaller groups. And there’s an events roof deck (and bar) that overlooks the beach. On this elevated first-floor perch guests can enjoy evening cocktails while watching the sun sink into the South China Sea.

The hotel’s MICE business is at present mostly local, but it also hosts international incentive visitors, says Vina. One recent group, for example, came from Russia.

The District Boracay - Deluxe Room (King)There’s a serene lap pool as well as a spa and fitness centre, and two restaurants serve as well-priced alternatives to the plethora of other outlets that front onto White Beach.

One of the District’s restaurants, the Caruso, has tables inside the hotel, on the ground floor, and set out on the beach after dark. (It will operate at The District until May 31 then be replaced later in the year by a new restaurant, The Plenary, offering comfort food, and a café, the House Brew.)

The breakfast and brunch buffets offer a variety of local and western fare, from fresh fruit and salads to Filipino dishes like fried pork and noodles. In an egg station, smiling chefs whip up omelettes to order, virtually in an instant. The buffet restaurant, The Star Lounge, has both alfresco and indoor areas, the latter suiting diners who prefer eating in cool surrounds.

But, undoubtedly, one of the most attractive features of the establishment is the beach itself. Guests leaving the hotel step, literally, from the front door onto the sand and into the shade of rustling palm trees. The azure water, fifteen metres away, is a balmy-bathwater temperature all year round.

“Most important of all, we know our guests by heart,” says Vina. “We offer unrivalled and personalised service; in fact we’re a consistent recipient of TripAdvisor’s Traveller’s Choice Award, mainly because of our service, as well as our location and facilities.”

From USD180 per day

Meeting package rates here range from PHP 1,800 (USD 36) to PHP 3,200 (USD 64) per person per day, depending on menu choice and whether organisers opt for half-board or full-board meals. Room rates start from PHP 9,900 (USD 198). “But we customise packages, which gives our guests flexibility in managing their budgets,” says Vina.

Events visitors, meanwhile, appreciate The District Boracay’s embrace of sustainability principles in a variety of ways. For example the hotel uses solar power to augment its electricity needs, via a hundred solar panels installed on the rooftops. “We’re for sustainable tourism; that’s why we make sure we do our part in offsetting our operation’s carbon footprint,” says Vina.

More information here.

The District Boracay - Resort Grounds

 

 

It was late, after 11pm, when I arrived at the La Rose Boutique Hotel and Spa in Phnom Penh, tired after two long flights. I soon discovered to my dismay that the people at reception weren’t expecting me – I’d given them the wrong dates.

As I wearily began to ponder where else I might stay that night, a receptionist assured me all would be well.

Though the hotel was full, there was a spare room, seldom used, that the evening staff could open and quickly spruce up. Then they’d move me to another, better room the next day. “I’m so sorry sir,” said the staffer.

002-lobby (1a)_East Wing“It’s not your fault,” I replied. “I’m the one who gave you the wrong dates in the first place; I should be apologising.”

But as I discovered, this kind of obliging service is a hallmark of the 10-roomed La Rose Boutique Hotel, and its five-star sister property a short drive away in the Cambodian capital, the 68-room La Rose Suites. Both represent wonderful value for money for leisure and business visitors.

Because the hotel and its managers feel strongly about corporate social responsibility, it employs hundreds of staff from a local NGO, Pour un Sourire d’Enfant, some of whom are pictured below.

Many of these young people hail from rural areas around Phnom Penh, and the hotel helps them acquire skills and a job. It also donates a portion of its revenue to the La Rose Foundation, which it established to help improve the lives of the poor.

The La Rose properties are owned by a Cambodian businesswoman who’s been involved in the local hospitality industry for over 20 years. Inspired by the architecture of French Indochina and the ancient Cambodian temple of Angkor Wat, she’s responsible for the interior design which features dark woods, white walls and red trim. (She chose the name La Rose because she’s passionate about roses.)

The suites, sized from 45 square metres and upwards, have four-poster beds and guests have access to an outdoor saltwater pool. The 95 square-metre “La Rose Family Suites” have a private balcony while one-bedroom apartments are available with and without private balconies, and there’s a two-bedroom apartment with kitchen, private meeting room and separate swimming pool. The free wifi is quick and reliable.

003-La Rose Junior Suite Double (2)A dedicated meeting room can seat up to 20, and the two restaurants convert to versatile meeting spaces for 40 to 50 people, says a hotel spokesman. Moreover, as part of the deal, guests receive a free one-hour traditional Khmer massage and free access to the room minibar every day during their stay.

In addition to the array of spa packages available, La Rose Suites offers classes for those who want to take home more than a souvenir.

Guests can educate themselves in the art of massage or take a traditional Khmer cooking class.

As Cambodia emerges from a troubled past, its inbound tourist arrivals are increasing steadily. In 2013, the most recent date for which official figures seem to be available, arrivals grew 17.5% year on year, with business traveller numbers growing 47%.

The La Rose clientele, both leisure and group, is today 90% western, with the balance coming from Singapore, Hong Kong and Japan, says the spokesman. Most visit the major Phnom Penh attractions like the Royal Palace, National Museum and towering Independence Monument, all of which are located nearby.

Nevertheless it’s the friendliness at the heart of Khmer culture today that brings many visitors back, say La Rose staff. This, and effusive hospitality, greeted The Siteseer back in February.

017-Meeting facility (2)During the serving of a multiple-course Khmer meal in the Suites’ main restaurant, for example, while a staff member performed a traditional Cambodian dance on a small stage, the food kept on coming. A piquant salad of chicken, mint, shaved vegetables and lime juice. Battered fish in coconut milk. Fragrant curries. Noodles and chilli.

When I told one my hosts I was full, he smiled and said: “Our slogan is home away from home, so you’ve got to taste everything! And it’s healthy, worry-free, all made with fresh ingredients; you can eat all this and never put on weight.”

From USD100 per night

To stay at La Rose in peak season, from November to May, the rack rate for a room is around USD100 and for the suites about USD200, which includes breakfast. An a la carte menu is available all day till 10pm.

TripAdvisor reviews overwhelmingly rate the properties as excellent. “We were tired when we arrived after long travel and could only stay one night,” writes one reviewer. “Ohh I wish we could have stayed longer. Fantastic rooms, very service-oriented and friendly staff and the restaurant was really good.”

Amen to that.

More info: www.larose.com.kh.

Email relax@larose.com.kh.

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A Chinese banquet for over 2,000 people, an incentive event for 8,000 already done and dusted, and 500 future bookings secured. You could say things are going pretty well for the new International Convention Centre Sydney.

“It’s clear we’re making an impact,” says CEO Geoff Donaghy (pictured below).

Though the ICC (International Convention Centre) Sydney only opened in December, some early successes have pleased organisers and clients. Take the Amway China Leadership Seminar 2017 in January. It was the centre’s first-ever incentive event and it welcomed an astonishing 8,000-plus international delegates.

The local team had the daunting first-up challenge of hosting and catering for this huge audience, some of whom had little English.

TDP_Oct172016_ICC_01_3621They tackled it by planning carefuly, working closely with Amway China’s people to ensure no issue was left unresolved that might potentially cause problems when guests were on site.

Ultimately, over 13 days organisers used many of the spaces, including the 2,500-capacity Darling Harbour Theatre and the convention centre’s meeting rooms (for breakout sessions). Organisers cited great AV equipment, a 10 gigabits-per-second optical fibre backbone, the layout and organisers’ counsel as helping support a “seamless” experience.

The show also offered visitors the chance to explore the broader precinct, with The Hunger Games: The Exhibition and Brickman Wonders of the World Exhibition, held concurrently in the exhibition halls.

“We received terrific feedback on how proactive our team was in advising the best solutions for our venue as well as how responsive they were to changes from the client,” says Geoff.

The Darling Harbour Theatre, which is also a performance space, became the setting for big presentations while staff hosted the banquet in the grand ballroom, set in the convention centre itself.

CIC Portraits 100914.Associate Director of AV and Events Production of Amway China Bert Li was happy. “Every event comes with its own opportunities and complexities,” he says, “and every detail here was anticipated and delivered to a five-star standard.”

Examples of attention to detail included bilingual signage throughout the venue from theatres and meeting rooms to toilets and lifts, and exclusive routes to ensure large groups could get to sessions quickly and easily. “The team was easy to deal with and quickly addressed our needs” adds Bert.

Memorable feast

According to surveys afterwards, delegates especially appreciated the Chinese banquet. The feast kicked off with prawn and vegetable broth, then moved on to steamed barramundi with ginger and soya, steamed Asian greens, sweet and sour pork with tomato, pineapple and capsicum, braised lamb with stir-fried ginger and spring onions, bok choy, mushrooms, bean curd and fruit.

Delegates arrived in four groups. While in town they sampled Sydney’s attractions and hotels including Luna Park, Sydney BridgeClimb, Sheraton on the Park, The Star, Sydney Tower Restaurant, Captain Cook Cruises and the Opera House.

CEO of Business Events Sydney Lyn Lewis-Smith says it’s clear the centre will boost the city’s reputation as a business meeting destination. Moreover it will inject an estimated $5 billion into the New South Wales economy over the next 25 years.

“As the centrepiece of the AUD3.4 billion, 20-hectare transformation of Darling Harbour it’s generated huge interest from international organisations and played a significant role in Amway China’s decision to return to Sydney for a third time,” Lyn says.

“In the past decade we have seen 20% year-on-year growth from the lucrative Asian incentive market. The centre will drive this further and deliver major cultural and economic benefits.”

Does it represent value for money for events planners? Geoff Donaghy observes that ultimately clients will be the judge of this question. But so far, results speak for themselves. “We’re already receiving return bookings from clients who’ve held events over the past two months, and see this as a strong indication they’re happy with the venue and service.”

For more information, go here. And go here for a virtual tour.

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The Philippine low-cost airline Cebu Pacific, the largest carrier in the islands flying to almost all Asian capital cities, is increasingly making a name for itself as a player in the events market, offering competitive discounts for groups of a minimum of 15 people.

And the airline – a subsidiary of JG Summit Holdings, one of the largest conglomerates in the Philippines – is flexible and open to receiving approaches from MICE organisers.

Atty. JR Mantaring, CEB Vice President for Corporate Affairs“Any PCO or event manager organising an event in the islands, whether it’s a familiarisation trip, conference or incentive should contact our corporate booking office to discuss their requirements in more detail,” says Atty JR Mantaring (pictured, left), Cebu Pacific’s Vice President for Corporate Affairs.

“Cebu Pacific stands out in the industry because of our extensive reach, offering low-cost services and a safe and fun travel experience to the widest selection of destinations across the country,” he says. “And we do it more frequently than any other airline, making the Philippines a really accessible gateway.”

Sydney-Manila from AUD 199

The airline works hard to offer low fares all year round, but also has many good ‘ad hoc’ sales. For example a recent deal offered Sydney to Manila flights, all in, for just AUD 199.

As a quick glance at the website confirms, the airline has established a big variety of routes within the Philippines and Asia, connecting airports through its six major hubs: Manila, Clark, Cebu, Davao, Kalibo and Iloilo. “Having multiple routes and flights allows us to offer the most competitive fares; it lets people save on the flight and splurge on the destination,” says Atty Mantaring.

Like more and more successful enterprises, Cebu Pacific incorporates the use of social media as an intrinsic part of its marketing campaigns. Recently, for instance, it launched its ‘Beach Bum Academy,’ offering prizes of all-expenses-paid holidays by the beach in partnership with the Department of Tourism Philippines, Henann Resort and Plantation Bay Resort and Spa.

ATR72-600-CebuPacificTo enter the competition, participants had to post a 30- to 60-second video of themselves on a social platform and share the link via the Cebu Pacific Beach Bums entry form. Atty Mantaring sees this kind of promotion as crucial for almost any business these days. “We understand guests love sharing their views and experiences online,” he says, “so we encourage them to engage with us on multiple platforms like Facebook, Twitter, Instagram and YouTube.”

In other news, Cebu Pacific is adding new ATR 72-600 aircraft (left) to its fleet of 60-plus planes. It offers a better passenger experience thanks to its larger cabin and additional seating capacity to support even lower fares, he says.

“We’ll progressively replace our current fleet of eight ATR 72-500s, configured with 72 seats, with the fleet of 16 new ATR 72-600s which have 78 seats. Deliveries 600s will run through until 2020.”

The airline has just opened an office in Korea, which it believes will strengthen its international appeal in the Asia-Pacific, he adds.

The latest seat sales can be found on Cebu Pacific’s official Twitter (@CebuPacificAir) and Facebook pages. For bookings and inquiries, visit www.cebupacificair.com or call the reservation hotline at +612 9119 2956.

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Tourism and business events operators should realise that Australia’s first-world facilities, clean environment and friendly people collectively represent a magnificent advantage, says the MD of Tourism Australia.

Siteseer: You’re on record recently as saying that tourism is growing faster than the Australian economy. Does the same apply, in your view, to business tourism and the events industry?

John O’Sullivan: Australian tourism continues to go from strength to strength and is growing three times faster than the Australian economy overall. Our industry has a shared long-term goal to grow overnight visitor expenditure, currently at $97.1 billion, to more than $115 billion annually by the end of the decade as part of the Tourism 2020 plan. Business events are obviously a key contributor to the visitor economy – and for our long-term goals for growth, with the average traveller for business events spending three times as much as a leisure visitor.

All indications from our industry point to robust demand for Australia. In particular we know of a number of large incentive program [organisers] from China who have recently chosen Australia for their events, including NuSkin and Amway.

SS: Are you satisfied that aviation capacity is sufficient to meet demand for inbound business?

JOS: Aviation capacity is vital for an island nation like Australia. In fact it was identified that Australia’s international aviation seat capacity would need to grow by 40% to 50% and domesticwould need a 20% to 30% increase to achieve our Tourism 2020 targets. Already we’ve achieved 66% of the growth needed, tracking 10% ahead of the original forecast growth.

John O'Sullivan Sydney HarbourThis is a consequence of having a very strong aviation development focus – to increase capacity and services on existing routes and to support the introduction of new routes. We’ve seen significant aviation growth out of a number of markets, notably China, and the opening of new routes such as the recently introduced Singapore-to-Canberra services by Singapore Airlines, which help foster international business to the city.

SS: Do you believe Australian hotels and meetings facilities represent good value for money for local and international events and incentive organisers?

JOS: Yes, an Australian-held business event delivers above and beyond the expectations of planners, time and time again. Our industry’s ability to tailor-make itineraries and events, together with our exceptional facilities, unique wildlife and excellent food and wine combine to provide great value for money for incentive planners.

Alongside this, as part of the Tourism 2020 strategy, there is strong focus attracting tourism investment. Tourism Australia works in partnership with Austrade to this end, to ensure we have adequate accommodation and facilities in Australia to [cater for] the increasing numbers of international visitors to our shores.

SS: What, in relation to the MICE sector specifically, do you regard as some of TA’s most significant recent achievements? 

JOS: For the association market we’ve recently been highlighting Australia’s knowledge sectors and innovative people through our content strategy. And we’re seeing some great feedback on this from international buyers. We recently launched Australia Innovates, the magazine which brings these stories together, at IMEX America to strong interest. In the incentive space, we held our Dreamtime showcase in Adelaide in December 2015, hosting over 100 international business events buyers and media and demonstrating why there’s nothing like Australia for business events. The show was a great success, reaching over 25 million people through media coverage, and [generating] several confirmed pieces of business for Australia.

SS: The new International Convention Centre Sydney has been the subject of much publicity. How important is it for the industry and Australia generally?

JOS: The ICC Sydney, on track to open in December 2016, is significant and will assist in attracting future business events to Sydney and Australia. In fact it will be crucial to Australia’s business events future and help us to succeed, with its offering of the largest exhibition space in Australia and an international convention centre that can collectively host more than 12,000 delegates. The entire precinct has been revitalised with new retail and dining facilities, public spaces plus new hotels in the pipeline. That’s also going to generate huge benefit for Australia.

SS: You’re well-known for using social media successfully; how effective has this been, in your view, and what key lessons have you and your colleagues have learned in this respect that might be useful for events organisers?

JOS: We’ve successfully used social media to engage with the leisure travel market through Facebook, Instagram and Twitter along with WeChat and Sina Weibo.

John O'Sullivan 2015From an events perspective we’ve used social media for delegates to share their experiences of our events such as the Australian Tourism Exchange, for the leisure sector, and Dreamtime, for the business events sector, while also using it to share our news announcements from these events with delegates and a wider audience. LinkedIn, too, has been a great tool for business event [organisers] to share insights and information with stakeholders. The key thing we’ve learned is really about making the content relevant to the audience, and inspiring.

SS: There’s been much publicity recently (such as the hotels.com annual survey) about the stellar growth in China tourism. What do Chinese MICE travellers like best about Australia and what should operators be doing to engage them effectively?

JOS: They enjoy Australia’s beauty, in particular our natural environments and their proximity to urban centres. Australia’s seafood and wine, as well as the quality and variety of our food offering, are highly valued by Chinese travellers. Our wildlife, clear open skies and friendly people also appeal. Relationships are key in the China market. It’s important to invest the time and energy to develop these in order to operate effectively and grow your business.

JOHN INSIGHTS 

As Managing Director of the nation’s global tourism marketing agency, John is responsible for driving Tourism Australia’s strategies to increase demand for Australian tourism experiences and grow the sector. John joined Tourism Australia in March 2014. He was previously Chief Operating Officer of Fox Sports, and has held executive positions with Events Queensland (Chief Executive) and Football Federation Australia (Chief Commercial Officer), as well as with the Sydney 2000 Olympic and Paralympic Organising Committee.

More info: www.tourism.australia.com